Pinterest Startup Story



Pinterest aims to unite the people of this world through its platform and wants to encourage them to do what they love through its catalog of ideas.
Pinterest is an American image-sharing and social media service designed to enable the saving and discovery of information on the internet using images

Pinterest Stats:

Founder of Pinterest: Ben Silbermann
Age at Founding: 27
Founded In: 2010
Industry: Internet, Photo Sharing
Valuation: $7.7 Billion (Forbes)

Famous For: Being an online Pinboard for sharing photos.

Interesting Pinterest Facts

Pinterest generates over 400% more revenue per click than Twitter and 27% more than Facebook.
79% of Pinterest users are Women.
25% of Fortune Global 100 companies have Pinterest accounts.
As of May 2012, Pinterest referrals account for 17% of social media-driven revenue on Shopify.

How Pinterest Got Started?

Started designing his own iPhone apps with a college friend and then went on to work at Google in the sales organization. In this interview with Startup Grind, Silbermann discusses the early days of Pinterest.

Founder of Pinterest, Succes Story

Founder Ben Silbermann was meant to be a doctor. Everyone in his entire family is a doctor, and he believed he would be one too. But his interests in business and entrepreneurs pulled him toward Silicon Valley. The buzzing techies inspired him in the Bay area. As a result, Ben found a job at Google as a Product Specialist. Since he had his qualification in a non-engineering field, he couldn’t grow in the company as a developer.

Finally, with encouragement from his girlfriend, Ben started developing his tool. He joined hands with a colleague Paul Sciarra to conceive a tool called Tote. But it suffered from technical difficulties. Also, the founders faced huge struggles in finding investors, and in the end, they found one. They used those funds to develop a new platform named Pinterest. The beta version was launched, and the founders consistently enhanced the tool to make it one of the largest in the world.


Since its inception, it has developed into a well-funded site financially supported by a group of successful entrepreneurs and investors including FirstMark Capital, Jack Abraham (Milo), Michael Birch (Bebo), Scott Belsky (Behance), Shana Fisher (Highline Venture Partners), Ron Conway (SV Angel), Kevin Hartz (Eventbrite), Jeremy Stoppelman (Yelp), Hank Vigil, Fritz Lanman, and Brian S. Cohen