D2C ayurvedic beauty and particular care brand The Ayurveda Co (T.A.C) has raised INR 100 Cr in its Series A backing round, led by consumer-centric adventure fund Sixth Sense Ventures. The round also saw participation from actress Kajal Agarwal, a many incipient authors, and adventure debt finances. T.A.C didn’t expose the bifurcation of equity and debt backing in the round but said that a maturity of the backing was raised in equity.
Innovated in 2021 by Singh and Param Bhargava, T.A.C manufactures ayurvedic products across orders similar as skincare, haircare, natural makeup, and more, as well as heartiness products like vulnerable boosters and other supplements. The brand has established its physical presence through its own retail stores and by partnering with other retail stores like Health & Glow. Presently, T.A.C has physical touch points across more than 18 metropolises and 15 countries, including Punjab, Uttar Pradesh, Delhi NCR, and Rajasthan, is now aiming to increase its presence in Tier II, III metropolises in countries like Gujarat, West Bengal, Madhya Pradesh, among others.
Besides its own website, T.A.C also sells its products online through ecommerce commerce similar to Amazon, Nykaa, Purplle, and Flipkart. The Ayurveda Co reported that the maturity of the plutocrat was raised in equity but didn’t specify how the round’s equity and loan capital were resolved. Anticipates ending FY23 with net profit of INR 50 Cr and aiming for INR 150 Cr in FY24 Shreedha Singh, CEO. “In the coming two times, by FY25, we want to expand to further than 20K touchpoints from the current 5K touchpoints,” Shreedha Singh, cofounder, and CEO of T.A.C told as per reports. “We’ve also made an arrival in the transnational requests with our Dubai launch, and other regions in the UAE are going live shortly, while we’re cranking our US request. ”