FTC Expands Inquiry into Big Tech’s Generative AI Partnerships Amid Antitrust Concerns


In a significant move reflecting growing regulatory concerns, the U.S. Federal Trade Commission (FTC) recently issued orders to technology giants OpenAI, Microsoft, Alphabet, Amazon, and Anthropic. The orders require these companies to provide detailed information on their recent investments and partnerships involving generative AI companies and cloud service providers.

Generative AI, a technology that, like ChatGPT, leverages data to create new content, has attracted the attention of lawmakers and regulators globally. The primary concerns revolve around the potential for this technology to be exploited for national security threats, amplify influence operations, or facilitate fraudulent activities.

Antitrust concerns have also come to the forefront as deals among a small number of powerful players in Big Tech raise questions about market competition. The FTC’s orders aim to delve into the inner workings of partnerships between Microsoft, Google, Amazon, and AI providers. The objective is to understand how these collaborations have influenced competition within the industry.

About Big Tech’s Generative AI Partnerships:

Former FTC chair William Kovacic, currently teaching at George Washington University law school, emphasized that these orders serve as a signal to the industry. The FTC is closely watching developments, learning, and is poised to take further action if necessary. Kovacic stated, “We’re watching, we’re learning, and we will continue to observe.”

The extensive document request issued by the FTC seeks specific details on how partnerships with Big Tech influence crucial aspects of strategy. This includes decisions surrounding product and service pricing, access provisions, and personnel decisions. Additionally, the agency is keen to obtain information on exclusivity agreements, aiming to gain insights into the dynamics of these influential collaborations.

Companies targeted by the FTC orders have been given a 45-day timeframe to respond, shedding light on the intricacies of their partnerships and addressing the regulatory concerns. As the generative AI landscape continues to evolve, these regulatory measures underscore the importance of ensuring fair competition and preventing potential risks associated with advanced technologies. The outcomes of the FTC’s inquiry are eagerly anticipated, with potential implications for the broader tech industry and its stakeholders.